Dog Toys

The best dog toy depends on how your dog likes to play. Sniffers and food lovers enjoy snuffle mats and treat puzzles, chasers love balls and slingshot toys, chewers need tough rubber, and gentle players like soft squeaky toys. Our dog toys start from £8, including Christmas toys and puppy teething toys.

Choosing Dog Toys

The best dog toy matches how your dog likes to play. Chewers need tough rubber toys, chasers love balls and slingshot toys, and dogs left alone or easily bored do best with snuffle mats and treat dispensing puzzles that work their nose and brain. Soft squeaky plush toys suit gentle players and puppies. Prices start from £8.

Match the toy to your dog

Watch how your dog plays. Dogs that sniff everything enjoy snuffle mats and interactive toys that hide food. Dogs that chase enjoy balls and slingshot toys from Fetch & Tug. Dogs that carry toys around and cuddle them enjoy squeaky and plush toys.

Toys for chewers and puppies

Strong chewers need firm rubber toys rather than plush, and puppies need teething toys that are soft enough for young teeth. See Chew & Teething Toys. No dog toy is indestructible, so check toys often and remove any that are broken.

Choosing the right size

Choose a toy that is too big to swallow. For balls, the ball should not fit fully inside your dog's mouth. Large breeds need larger toys, and some of our toys come in two sizes.

Keeping play safe

Supervise play with new toys, especially plush toys and toys with squeakers, and put toys away if your dog starts to tear pieces off. Rotate toys every few days so your dog stays interested. At Christmas, see the festive toys in Christmas Gifts for Dogs.

Frequently asked questions

What is the best toy for a bored dog?

Toys that make your dog use its nose and brain are usually best for boredom, such as snuffle mats, treat dispensing balls and puzzle toys. A short sniffing or puzzle session can tire a dog out as well as a walk.

What toys are best for strong chewers?

Firm rubber toys designed for chewing, such as tough rubber balls and chew toys, last longer than plush. No toy is indestructible, so check toys regularly and remove broken pieces.

What toys are good for puppies?

Puppies need soft teething toys for sore gums, small plush toys for comfort and simple treat toys for learning. Choose puppy sized toys and supervise play.

Are squeaky toys safe for dogs?

Squeaky toys are safe when supervised. Remove the toy if your dog opens it up to reach the squeaker, as squeakers and stuffing should not be swallowed.

How many toys does a dog need?

There is no set number, but a mix of a chew toy, a fetch toy, a soft toy and a puzzle toy covers most needs. Rotating a few toys at a time keeps them interesting.